31 Moreno House
15 Marlowe Road E17 3GT
London UK
Hello@abced.xyz
+44 (0) 7423 401 250
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Ed is an independent designer who works in brand and digital experience
‍Available for freelance
Ed is an independent designer who works in brand and digital experience
‍Available for freelance
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Recent work

Public Practice Signage

Created at Studio Parallel

Public Practice is a social enterprise on a mission to improve the quality of the UK's public spaces

Brand update
Design system
Styleguide
Infographics
Iconography

Public Practice Poster

Public Practice Icon

Public Practice Lines

Public Practice Guidelines

Created at Studio Parallel

DoggyBag Scroll

DoggyBag Campaign

DoggyBag Social

Travelport is a digital marketplace for buying and selling travel

Website design
Digital experience
UI styleguide
Brand video
Campaign design
Created at Studio Parallel

Tvp Website

Tvp UI

Identity for new small batch wine concept

Visual Identity
Label design
Social content

Dr Edge Photography

Four Seasons Hero 92

Four Seasons Stationery 93

Four Seasons Next 94

A Four Seasons inspired by the distinct natural beauty of the Vouliagmeni Peninsula

Brand concepts
identity design
Art direction
Print
Digital campaign
Created at The Plant

Four Seasons Bowl

UK Film Covers

Representing the UK's film industry at key international festivals including Berlinale, Cannes and Toronto

Identity design
Digital campaign
Printed brochure

A brutalist icon repurposed for the way we live and work today

Building identity
Marketing strategy
Copywriting
Website
Digital sales tools
Created at Simple Truth

Maple House Website

Maple House Hoarding

Maple House Social